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Advances in Business and Management Forecasting

Lawrence, Kenneth D. / Klimberg, Ronald K.
Advances in Business and Management Forecasting
Intends to present advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title includes topics such as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and sales response models.

CHF 149.00

The Prison Chronicles

Lawrence, D. K.
The Prison Chronicles
This is the true story of a societal renegade and his ambition to find contentment. After months of emotional turmoil and self-righteous disdain for commonality, he walked off campus with a ruck-sack, intending to begin living purposefully. On his way toward the east coast, he pulled off an I-87 exit in upstate New York to take a spiritual sabbatical in the beautiful landscapes of the Adirondack Mountains. After a week of meditation and mental...

CHF 26.50

Advances in Business and Management Forecasting

Lawrence, Kenneth D. / Klimberg, Ronald K.
Advances in Business and Management Forecasting
The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making). The focus of the research annual is applications - and practitioner-oriented. The topics will normally include sales and marketing, forecasting, new product forecasting, judgmentally ...

CHF 202.00